Dry roast red chilies, fenugreek seeds, coriander seeds and desiccated coconut till you get a nice roasted aroma. Dry roast the sesame seeds separately. Keep aside to cool. Mix everything together in a mixer grinder, add crushed or grated jaggery and grind everything to make a powder.
Soak tamarind in little water and collect the juice and discard the pulp.
Heat oil in a pan and add all the ingredients mentioned under seasoning.
Add the tamarind juice and salt and let it boil. Cook till it thickens and oil starts leaving the sides. Turn off the heat.
Spread rice in a big plate and add spice powder and pulikaichal as required. Mix well.